The number 87 car is a Porsche sponsored by (among others) the Yes network that's owned by George Steinbrenner who also owns the Yankees. It's got Yankee logos all over it. That's neat. Porsche is, and has been, a truly great marque. They've been around the racing scene for decades and have always raced hard and done well. But...Now they have this station wagon, the Cayenne. It's named after a fairly hot pepper, I guess. Of all the great racing related names they could have legitimately come up with, they picked a pepper. It's actually a pretty nice station wagon.
I'm sure that it has all the bells and whistles that all the other station wagons have plus a pinch or more of the legendary Porsche performance. That seems right to me. They'll probably sell tons of them even though the price is no doubt stratospheric. It is, after all, a Porsche.Of course they have to advertise it. Nothing wrong with that. They have these two ads that play over and over and over on Speed and probably on other channels too. You know how that feels, excessive repeats of the same ads. They start to grate on you until you get to the point that you can't stand them and dread seeing them start to run. Well these were bad from the start. Instead of showing viewers, and prospective buyers, pieces of the great Porsche history and how all that hard earned experience went into the building of this great station wagon, they instead, for some unfathomable reason, show that you should be a real putz (look it up) if you're thinking you should be owning one of these new Porsche station wagons.
Ad one: An annoying kid is playing with his food, using a fork to push a green bean around a mound of uneaten mashed potatoes making car sounds. The father jumps on him with something like, "O.K. that's enough!" and the first time through, you might think that this might be an ad for taking responsibility in bringing up kids correctly. But no. The putz father goes on to explain how the kid should be accelerating his green bean through the apex of his potatoes. Well, he's a Porsche station wagon driver so he should know.
Ad two: A shot of a somewhat pricey suburban neighborhood with the sound of some moron in the area revving the hell out of his engine. In my neighborhood this might provoke gun shots. But here we have yet another putz sitting in his Cayenne in his driveway with his cell phone (of course) beneath the exhaust pipe. He shuts of the station wagon gets out and picks up the phone and say something like, "See what I mean?". No, what do you mean? That you're afraid to actually drive it?
Good grief... What were they thinking?
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